The Spanish media and publishing sector and its sales in 2019

, ,
Integral service around a transaction
BY : Diego GutiérrezFebruary Thu, 2019

The media and publishing sector is going strong. In the first few months of this year, a number of takeovers have been confirmed in the sector. The companies Prensa Ibérica or Editorial Ecoprensa can attest to this.

Sale of Spanish companies

We have analysed five operations of sale of companies in the sector and always with some link to companies located in Spain. We talked about the two parties involved in each transaction and the reasons why they decided to carry out these operations. The sales were as follows:


1. Editorial Ecoprensa

The Editorial Ecoprensa was founded in 2005 and since then has been dedicated to the to the publication of the newspaper "El Economista".. This newspaper was launched on 28 February 2006, being the first Spanish daily with integrated paper and internet newsrooms from the beginning.

On 12 February we met the sale of a part of Editorial Ecoprensa to GINgroup. Although the amount of the transaction has not been disclosed, we know that the percentage of the shareholding was 20.6%.

GINgroup is a provider of consulting services and integrated solutions for human capital management based in Juarez, Mexico. With the acquisition, GINgroup strengthens the international expansion of its publishing business.


2. Editorial Leoncio Rodriguez

8 February Iberian Press reached an agreement with the El Día group to the purchase of the majority stake it holds in Editorial Leoncio Rodríguez. The amounts of the operation have not been published.

The Day is a historic masthead that took over from La Prensa, a newspaper whose first issue saw the light of day, under the editorship of Leoncio Rodríguez, on 15 October 1910. Since then it has been a reference publication in Tenerife. El Día has 130,447 daily readers in print and 385,318 unique users per month in digital.

The agreement guarantees the economic viability of El Día and consolidates Prensa Ibéricawhich already publishes La Opinión de Tenerife, as the leading media group in the Canary Islands, where it will exceed 265,000 daily readers and 25,000 daily copies. Prensa Ibérica's plans to relaunch the newspaper, modernise its structures and turn its financial situation around are as follows reaffirm their commitment to the Canary Islandsthe region where the group took its first steps.

3. Iberian Legal Group

Iberian Legal Group, founded in 2005 and headquartered in Madrid, is a Madrid-based company. specialising in information on the legal sector. She is also editor of the contents of Iberian Lawyer and The Latin American Lawyer.

LC Publishing Groupan Italian publishing group specialising in tax and legal publications, bought the 60% from Iberian Legal Group on 30 January. The amounts of the transaction have not been made public.

The acquisition will enable the Italian company to create the largest specialist legal publisher in Southern Europe and Latin America. It will also maximise the publishing synergies between the two groupsThis is part of LC Publishing Group's international development strategy.


4. Touché Films

2btube Studios (Madrid), a company dedicated to the management of audiovisual content creators and the creation of original contentacquired a majority stake in Touché Films on 17 January. The amount of the transaction and the percentage acquired were not confirmed by either party.

Touché Filmsbased in Quito (Ecuador), is one of the world's leading fastest-growing audiovisual content producers in Latin America and is the creator of This channel has more than 19 million subscribers and has major brands and creators as partners. Despite being a young production company, it has already made medium-length films, series, advertising and its first feature film, scheduled for release in 2019.


5. Investor Editions

Digital Economya Spanish company dedicated to media management, acquired on 8 January 100% from Inversor Ediciones. The purchase was made over the company Taller de Editores, which is a subsidiary of Vocento, and over other minority shareholders. The amount of the transaction was not made public. With this acquisition, Economía Digital expects to increase its turnover by 35%.

Investor editions is a publisher of economic-financial books. They have published books with manuals on how to value a listed company or on ratios to know for an investor.

Following the transaction, the weekly Inversión and its online portal,, have been taken over by Economía Digital, which publishes,, and ED Libros.

The M&A Professionals

Meet our services



Do you want to be up to date?


Our diferentiation

Market Research Technology
Our team of market analysis specialists is continuously analyzing the investments of the most active markets in the industry in order to unceasingly contribute ideas of the current market situation and identify the most relevant trends for senior management. We integrate the most relevant sources of information which allows us to discover the most interesting companies for venture capital and similarly helps us to identify the investors with the highest probability of involvement in an M&A process to ensure the success of our sell-side operations.

The reports and deductions of our advisors provide a broad view of the sector, both geographically and from the complementary or adjacent markets perspective.
Technology Data Analytics
for M&A
Advanced data anlytics is a weapon". Intelfin is an artificial intelligence tool we use for investing and creating value in SMEs through competitive analytics and the enterprise environment.

IntelFin consists of a cognitive system, which, through the application of advanced analytical technologies, facilitates the automation of investment and financing decisions in the field of non-listed companies and especially SMEs in high-growth sectors.

The information related to these companies is characterized by their lack of transparency and heterogeneity; thus, it is necessary to develop an advanced analysis which is as much predictive as prescriptive and is developed in a natural language custom, suitable to obtain greater clarity and knowledge of the investment scope.

The IntelFin system focuses especially on analyzing the variables that define and influence the competitive environment of a sector and the positioning of a company, analyzing their influence on future value creation. Therefore, IntelFin supports strategic decision-making to senior management by resolving questions such as:

¿What are my competitors' priorities, strategies and expansion plans? Who's my competition? Which competitor is most likely to grow at a higher rate?
Which areas of activity/business models will receive the most investment? Which sectors are most attractive to investors?
Which companies are going to experience the most growth in the near future? Which companies are most likely to receive investment or be acquired?
Training Methodology
We have developed training programs in an innovative set-up which guarantees our teams the acquisition of technical competences both in the field of corporate finance and in the field of psychology, that is much needed when it comes to negotiation processes.

We have a culture of continuous improvement of our processes, closely related to the use of information systems that allow the enhancement of internal communication between our teams, as well as external communication with our customers. Hence, we extend best practices identified internally in an efficient and rapid manner among our members.

Are you one of those who prefer to be well informed when making decisions?