Industrial technology has emerged as the backbone of modern economies, driving innovation, efficiency and productivity in manufacturing, logistics and beyond. The sector, defined by the integration of digital technologies with traditional industrial practices, is at an inflection point, transitioning from a focus on digital technology to a [...]
The enterprise software sector stands as a fundamental pillar of modern business, driving organisations towards unprecedented efficiency and innovation. In 2024, the landscape is characterised by the rapid adoption of technologies that automate and streamline complex business processes, enabling companies to scale and scale up [...]
The Baker Tilly 2024 Information Technology Report offers a panoramic view of the IT and digital services sector. It encompasses a thorough analysis of 315,703 companies globally, providing a detailed exploration of diverse segments including cybersecurity, SEO service marketing, and Robotic Process Automation (RPA).
The advertising industry, a cornerstone of the global economy, is recognised for its dynamic nature and its profound impact on consumer perceptions and behaviours. The sector is a barometer of cultural and technological change, reflecting and shaping social trends and preferences. In 2024, the industry continues to be [...]
The 2024 Industry Report on AI, ML and Data Analytics, presented by Baker Tilly, provides an in-depth analysis of the evolving landscapes of Artificial Intelligence (AI), Machine Learning (ML) and Data Analytics (here you can view our 2023 Data Analytics report). The report presents the basic concepts of AI, ML and Data Analytics and provides an overview of how they are [...]
In the current market scenario, Human Resources (HR) leaders face a number of challenges, including pandemic-driven changes in work patterns and a highly competitive labour market. Against this backdrop, organisations are reshaping their work culture and equipping HR teams with the tools they need to [...]
E-commerce is the process of buying and selling goods and services, as well as the transmission of data or funds, over electronic networks, primarily the Internet. In recent years, e-commerce has rapidly gained popularity due to its convenience and reach, allowing for the seamless exchange of goods and services […]
The Advertising sector covers revenues earned by any advertising activity or agency providing advertising services, including display advertising services. The sector thrives on innovation, adapting to new technologies and trends to deliver impactful communication that influences consumer behaviour. Ultimately, the industry is [...]
The data analytics industry is the collection, processing and analysis of large and complex data sets to extract information and inform decision-making. It encompasses a wide range of techniques and technologies, such as big data analytics, business intelligence, predictive analytics and data visualisation. [...]
Healthcare Software refers to a broad range of information technology applications and solutions that help improve the efficiency, effectiveness and quality of healthcare services. From electronic patient record (EHR) management to billing and billing management, healthcare software can be used to [...]
What is Market Research? Theoretically, we could define it as the collection and analysis of information from a specific sector, carried out in a systematic way in order to make decisions at a strategic or operational level. In practical terms, we could say that these types of sector reports are examples of market research. The market analysis is [...]
Enterprise Software market refers to the segment of the software industry that develops and provides specialized computer programs for businesses and organizations. This software is designed to automate and streamline various business operations, including financial management, inventory management, human resources management, and [...]
EN 
ES