Training Day: Boosting the value of technology SMEs

Strategies for sustained growth

The programme aims to provide technology SME entrepreneurs with the necessary tools and strategies to drive sustainable business growth, maximising the value of their companies. through a growth-focused approach.

The attendee will be able to assess their current situation and draw up a detailed action plan to increase the value of their company with the guidance and accompaniment of Baker Tilly's team of experts specialising in M&A advice in the technology sector.

For whom?

Entrepreneurs, CEOs and Business Development Managers of technology SMEs, especially those with the ambition to make a positive impact on the sustained growth of their company.

How will you benefit?

Participants in this training day will learn how to:

• Identify key areas of improvement to increase the value of your company.
• Develop a detailed action plan prioritised by impact - effort. 
• How to install systems, develop methodology and manage teams to grow in a solid and recurrent way.
• Gain a clear vision of how a technology company analyses the investment market and what are the critical success factors in a sales process.

When?

26 April, 9-17h

Where?

Bilbao

Programme content:

Market / Customers

1. Customer Base Quality

It is essential to reinforce those variables that improve the predictability and future assurance of revenues and show strength in growth capabilities.

2. Sales & Marketing

Key to business growth: strengthen sales and marketing operations to attract new customers and create a steady stream of high-quality prospects. It is also important to develop a strong strategic brand to attract future employees and potential buyers.

3. Market Proposition & Differentiation & Competition

For buyers, a clear proposition will allow them to understand where your business will fit into their portfolio, and a solid IP will give them confidence that they can scale the business.

Delivery & Operations

4. Talent Management & Leadership

Knowledge-based companies have their main asset in the people who make up their organisation. A good team helps the investor to perceive a greater capacity to overcome the challenges presented by the market.

5. Operations

The efficient delivery of high quality services, backed by intellectual property (IP) and expertise, and enabled by appropriate technology, is crucial to maximise profitability and drive business growth.

6. IP & Business Model

This point is of vital importance because it depends to a large extent on the level of engagement or exit barrier that the customer has and, therefore, the degree of uncertainty about future sales.

Financial metrics & valuation & growth plan

7. Valuation analysis: Which variables maximise the value of the company?

Finally, a section of conclusions is included which includes the following analyses and recommendations for the improvement of the company's value in the short and medium term.

8. Detailed action plan prioritised by value impact.

The aim of this final session is to provide a strategic and structured approach to prioritising potential improvement actions. This will help you to focus first on the actions that have the greatest impact, require the least time and energy, and are the least risky.

Speakers:

• Diego GutiérrezM&A Partner TMT Baker Tilly
• Cristina SalmonSenior Manager M&A TMT Baker Tilly
• Adrián Cosío, Coach

Methodology:

Each session of the training day will include a short initial questionnaire, explanation of concepts through case studies, interactive sessions and brief reflection of personalised conclusions. Proven tools and methodologies will be used to guide participants through the process of preparing a personalised action plan.

The programme includes a one-to-one session with one of our counsellors in the weeks following the session.

Registration:

500 €

Limited places