Purchases of Alteryx with $163M injected in rounds

, ,
Integral service around a transaction
BY : Diego GutiérrezFebruary Tue, 2019

We analyse the activity in purchase of companies of data science and analytics expert Alteryx. Its investment capacity is preceded by the rounds of funding it received within a few years of starting up.

Getting to know Alteryx

Alteryx (Irvine, California) is a provider of a data science and analytics platform "end-to-end for businesses. It was founded in 2011 by its current CEO and President Dean Stoecker. Alteryx is a publicly traded company on the NYSE under the ticker symbol AYX.

Alteryx provides analysts with the ability to prepare, combine and analyse all your data through a repeatable workflow and implement and share analytics at scale for more detailed information. Analysts can connect and clean data from cloud applications, spreadsheets and other sources. They can also join this data and then perform analytics (predictive, statistical and spatial) using the same user interface, without writing any code.

Alteryx's clients (more than 3,550 worldwide) range from many of the largest and best-known brands, such as Experian, Kaiser Permanente, Ford and McDonald's, to growing organisations such as Rosenblatt Securities, Veritix and Consumer Orbit, who are using the power of data to gain a competitive advantage.

From 2013 until 2015, Alteryx has received three rounds of funding. The total amount injected was up to $163 million, money that was used for expansion, consolidation and continued growth. The parties involved in these rounds were Insight Venture Partners, Iconiq Capital, Meritech Capital, SAP Ventures, Thomson-Reuters and Toba Capital.

Buy a Company

Compared to other organisations we have studied recently, Alteryx is not a company active in purchase of companies. It has only confirmed three operations since its foundation, two of them in 2017 and one later in 2018.

We understand that the rounds mentioned in the previous section have played a role in the three purchases discussed below:

1. Alteryx ANZ

Headquartered in Sydney, Alteryx ANZ is a exclusive distributor of Alteryx products in the Australasia region (Australia, Melanesia and New Zealand) since 2015.

On 25 February 2018 Alteryx completed the acquisition of Alteryx ANZ, for which the final amount is unknown.

This acquisition builds on the success of the more than 100 current clients in the region, including companies such as Amaysim, Commonwealth Bank, NBN, Australia Post and Telstra. Alteryx intends to expanding the team with additional sales, channel, support and technical resources to address the growing market. According to IDCMore than 40% of organisations in Australia and New Zealand have already invested in Big Data and analytics implementations and will increase their investments.

"There is no doubt that data is changing businesses around the world, and Australia and New Zealand are no exception," said Steve Walden, Executive Vice President of Business Development. "With the focus on analytics and data science ROI, this acquisition allows us to better meet the needs of Alteryx's existing customers. Being in the market also provides the opportunity to expanding our ecosystem of customers and partners more efficiently"He added.

2. Semanta

Semanta defines itself as a visionary in the fields of data management and data cataloguing solutions and methodologies. It was founded in 2008 in the Czech Republic by a young R&D team, with the firm idea to effectively utilise all information assets within an organisation.

This conviction impressed Alteryx, which bought the European company on 6 June 2017. The amount of the transaction was not made public.

"Our teams share a common vision to make the world a better place. data and analysis to be more accessible to everyone. Our unified platform will allow us to find critical information and solve complicated problems, providing an exciting analytics experience for our users," said Tomás Barta, CEO of Semanta.

3. Yhat

Yhat was founded in 2013 and is based in New York. The startup provides an end-to-end data science platform. to develop, implement and manage real-time decision making APIs. This removes the IT hurdles involved in cloud-based data science, such as server configuration and setup.

The acquisition was confirmed on the same day as the Semanta deal, for which the amounts involved are also unknown.

"The integration of Yhat technology into the Alteryx platform will enable business users to deploy and manage workflows and analytical models in a self-service environment. with minimum codingwhile continuing to serve our growing technical audience of data scientists," the company's founders said in a statement.

The M&A Professionals

Meet our services



Do you want to be up to date?


Our diferentiation

Market Research Technology
Our team of market analysis specialists is continuously analyzing the investments of the most active markets in the industry in order to unceasingly contribute ideas of the current market situation and identify the most relevant trends for senior management. We integrate the most relevant sources of information which allows us to discover the most interesting companies for venture capital and similarly helps us to identify the investors with the highest probability of involvement in an M&A process to ensure the success of our sell-side operations.

The reports and deductions of our advisors provide a broad view of the sector, both geographically and from the complementary or adjacent markets perspective.
Technology Data Analytics
for M&A
Advanced data anlytics is a weapon". Intelfin is an artificial intelligence tool we use for investing and creating value in SMEs through competitive analytics and the enterprise environment.

IntelFin consists of a cognitive system, which, through the application of advanced analytical technologies, facilitates the automation of investment and financing decisions in the field of non-listed companies and especially SMEs in high-growth sectors.

The information related to these companies is characterized by their lack of transparency and heterogeneity; thus, it is necessary to develop an advanced analysis which is as much predictive as prescriptive and is developed in a natural language custom, suitable to obtain greater clarity and knowledge of the investment scope.

The IntelFin system focuses especially on analyzing the variables that define and influence the competitive environment of a sector and the positioning of a company, analyzing their influence on future value creation. Therefore, IntelFin supports strategic decision-making to senior management by resolving questions such as:

¿What are my competitors' priorities, strategies and expansion plans? Who's my competition? Which competitor is most likely to grow at a higher rate?
Which areas of activity/business models will receive the most investment? Which sectors are most attractive to investors?
Which companies are going to experience the most growth in the near future? Which companies are most likely to receive investment or be acquired?
Training Methodology
We have developed training programs in an innovative set-up which guarantees our teams the acquisition of technical competences both in the field of corporate finance and in the field of psychology, that is much needed when it comes to negotiation processes.

We have a culture of continuous improvement of our processes, closely related to the use of information systems that allow the enhancement of internal communication between our teams, as well as external communication with our customers. Hence, we extend best practices identified internally in an efficient and rapid manner among our members.

Are you one of those who prefer to be well informed when making decisions?