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BROOMX: IMMERSIVE VIRTUAL REALITY


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BY : Diego GutiérrezDecember Wed, 2019

Broomx Technologies is a Catalan company dedicated to the design and creation of the MK360 virtual reality project, which allows an immersive experience without glasses.

This firm has just sell 2 million to new investors such as Wayra, Telefónica's investment vehicle, and BStartup 10, from Banco Sabadell, among others.

Even if VR goggles improve over time, there will always be a large population base that does not like to wear them.

A fact that does not go unnoticed by companies and corporate finance in the sector.

BROOMX TECHNOLOGIES

Broomx technologies is a Catalan company founded in 2014.

She is the creator of a virtual reality project that allows an immersive experience without the need for glasses..

Its name is MK360.

A team of 15 people has been working for more than four years on this technology, which is already being used in 20 different countries.

The device is an immersive projector that is placed in the centre of a room. From there, interactive and immersive experiences are created, covering the ceiling and walls.

Audio, internet connection and home automation control are also included.

Among the firm's clients are big names such as the hotel companies Catalonia Hotels y Marriotcorporations such as Skodaand universities such as UCLAin the USA.

The company is also participating in a clinical study on the impact of immersive technologies on the treatment of patients with Alzheimer's and other neurodegenerative diseases.

The study is funded by Health Canada.

GROWTH OF MK360

Since its beginnings, Broomx has worked on the continuous modernisation and advancement of virtual reality technology, but MK360 is in the process of consolidation and internationalisation.

In fact, recently, the startup completed a six-month incubation programme with Abbey Road Studios' music technology incubator.

In addition, at the end of last November, sold part of its shareholdings in a round valued at €2m.

The new investors are Wayrathe open innovation hub of Telefónica, BStartupthe investment vehicle of Banco Sabadell, y Stornoway Investments.

A group of Business Angels of the United Kingdom and Luxembourg.

WAYRA

With this participation in Broomx, Wayra maintains its commitment to invest in mature technology start-ups.

It seeks to enable them to do business with Telefónica and to scale by bringing their solution to the group's network of more than 350 million customers worldwide.

OTHER RELEVANT INDUSTRY ROUNDS

WORLD MASTERY

World Mastery records and distributes e-learning content from celebrities in the sports and arts sector, targeted at professionals.

Through a monthly subscription, the customer can progressively access the content of this online platform.

Last October, it was lifted 3M€ in its first round, series A.

SANDBOX VR

Sandbox VR is a startup that offers a premium, fully immersive virtual reality experience..

The company combines real-time motion capture with virtual reality technology to create a new medium.

Founded in 2016 and headquartered in California, the company has just captured 11M$ in a series A financing round.

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