We analyse the capital commitment to companies specialising in market research solutions. The Catalan online platform Snappy closes a €1.3M round led by Criteria Caixa and Banc Sabadell.
We analyse the capital commitment to companies specialising in market research solutions. The Catalan online platform Snappy closes a €1.3M round led by Criteria Caixa and Banc Sabadell.
SnappyMovil Access, the brand under which the Spanish startup Movil Access operates, is a company specialising in the provision of market research solutions. It is an integrated solution that allows you to collect opinion and data via mobile from a representative sample of target consumers, exploit it, and deliver it in real time to your customers, as useful business information to assist in real-time decision making.
Its online platform allows users to design their own research projects and launch them on the spot to dozens of representative consumer targets, who receive and answer their questionnaires via their mobile phones. Thus, users can obtain results in real time and close their projects in less than 3 hours.
Based in Barcelona, Snappy was founded in 2015 and started operating in 2016 thanks to a first round of €300,000, provided by private investors and the Catalan fund Inveready Capital. Since then, the startup is present in Spain and Mexico, where it offers its services to 70 clients, mostly large and medium-sized companies. It has 10 people on staff and reached a turnover of €200,000 in 2016, expecting to earn about €1M this year and reach €2.5M in 2018.
Snappy expects to achieve this growth through its expansion into new countries, especially the UK and the US, where it will land in the coming months. The Catalan startup also expects to close a new round of investment in 2019 and thus begin to generate profits.
Online market research platform Snappy has closed a €1.3M funding round, co-led by the investment arms of Criteria Caixa and Banc Sabadell (Caixa Capital Risc and Sabadell Venture Capital), and in which also participated Inveready Capital (Inveready Technology Investment Group). This is the first joint operation for Criteria Caixa and Banc Sabadell.
The company will use the funding to internationalise its business, improve the user experience and strengthen research, analysis and reporting activities.
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