Private equity takes an interest in fashion: Proa capital, Axon Partners Group

, ,
Integral service around a transaction
BY : Diego GutiérrezMay Mon, 2016
"Why invest in fashion in Spain? Because there is tradition and industry and there are prospects for a recovery in consumption after years of contraction; fashion is a sector that has the best companies in the world and, consequently, the best talent in the world," says Fernando Elío Dolz de Espejo, investment director at ProA Capital.


Proa Capital seeks fashion investments in Spain

Proa Capital, fund of private equitywhich has been operating since 2007, is now looking for opportunities in Spanish companies in the fashion sector, thus entering a new sector. The group is currently in negotiations to close two operations in the sector.

So far Proa Capital has participated in 15 investments involving more than €300M of equity investment and more than €1000M of total disbursement. Among the sectors in which it has invested so far are health, food, ICT and sports, but it has not made any investments in the fashion sector.

Perhaps recent successful divestments in the sector have served as an incentive for Proa Capital to enter the sector. Such as the sale of Privalia $500M, in which funds such as General Atlantic, Highland Capital Partners and Sofina participated.

Axon Partners group invests in Coco Lola

We have also recently learned that the venture capital firm Axon Partners is going to invest in Coco and Lola.

Coco y Lola ( is a fashion and accessories e-commerce platform offering chic designs at affordable prices. In its first 12 months of life, the platform has achieved more than €1.3M in sales.

The investment will be made through the Axon ICT II fund, whose main objective is to support Spanish companies in an early stage of development with international development plans, Axon's speciality. The ICT II fund is mainly supported by the Jeremie funds, managed by IDEA, as well as private investors. Within the same fund, Axon has other success stories such as HotHotels, QaShops, Séntisis or Wayook, among others.

 C&L will take advantage of this injection to consolidate its position as one of the leading companies in the e-commerce sector focused on a mainly female audience. This investment will also allow Coco y Lola to start looking abroad, as all sales are currently made in Spain.

Italmobiliare buys Roberto Cavalli owner Clessidra

In the international market we also see movement in "fashion" private equity. The investor Italmobiliare has bought for $20M the investment fund Clessidra, owner of the fashion label Roberto Cavalli and that of jewellery Buccellati.

For the Italmobiliare group, which manages a diversified portfolio of equity investments worth more than €2 B, the transaction allows it to diversify its investment portfolio and represents a great opportunity for the development of activities in the private equity sector.

 Clessidra bought 90 percent of Roberto Cavalli just over a year ago, in March 2015, after years of negotiations by the Florentine fashion house with several candidates.

If you are looking for financing, contact us. Abra-Invest has a team of experts in alternative financing at your disposal. Call us on + 34 946424142 or fill in the contact form.

Venture capital is again interested in fashion: MCH invests in Jeanology

Vente-privee buys competitor Privalia

The M&A Professionals

Meet our services



Do you want to be up to date?


Our diferentiation

Market Research Technology
Our team of market analysis specialists is continuously analyzing the investments of the most active markets in the industry in order to unceasingly contribute ideas of the current market situation and identify the most relevant trends for senior management. We integrate the most relevant sources of information which allows us to discover the most interesting companies for venture capital and similarly helps us to identify the investors with the highest probability of involvement in an M&A process to ensure the success of our sell-side operations.

The reports and deductions of our advisors provide a broad view of the sector, both geographically and from the complementary or adjacent markets perspective.
Technology Data Analytics
for M&A
Advanced data anlytics is a weapon". Intelfin is an artificial intelligence tool we use for investing and creating value in SMEs through competitive analytics and the enterprise environment.

IntelFin consists of a cognitive system, which, through the application of advanced analytical technologies, facilitates the automation of investment and financing decisions in the field of non-listed companies and especially SMEs in high-growth sectors.

The information related to these companies is characterized by their lack of transparency and heterogeneity; thus, it is necessary to develop an advanced analysis which is as much predictive as prescriptive and is developed in a natural language custom, suitable to obtain greater clarity and knowledge of the investment scope.

The IntelFin system focuses especially on analyzing the variables that define and influence the competitive environment of a sector and the positioning of a company, analyzing their influence on future value creation. Therefore, IntelFin supports strategic decision-making to senior management by resolving questions such as:

¿What are my competitors' priorities, strategies and expansion plans? Who's my competition? Which competitor is most likely to grow at a higher rate?
Which areas of activity/business models will receive the most investment? Which sectors are most attractive to investors?
Which companies are going to experience the most growth in the near future? Which companies are most likely to receive investment or be acquired?
Training Methodology
We have developed training programs in an innovative set-up which guarantees our teams the acquisition of technical competences both in the field of corporate finance and in the field of psychology, that is much needed when it comes to negotiation processes.

We have a culture of continuous improvement of our processes, closely related to the use of information systems that allow the enhancement of internal communication between our teams, as well as external communication with our customers. Hence, we extend best practices identified internally in an efficient and rapid manner among our members.

Are you one of those who prefer to be well informed when making decisions?