Analysis of the top 3 reward crowdfunding platforms in Spain

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BY : Diego GutiérrezOctober Mon, 2014

crowdfundingEn España existen más de 70 plataformas de crowdfunding, en el último año  el crecimiento de este modo de financiación ha sido espectacular, el 'crowdfunding' en España movió 30 millones de euros, más del doble que el año anterior. A continuación haremos un análisis de las 3 plataformas de crowdfunding que están más de moda en España, diferenciándolas por los tipos de plataformas: de inversión , de préstamo de recompensa y de donación.

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Las plataformas de recompensa: Verkami, Ulule y Lanzanos

Las plataformas de recompensa, en las que a cambio de tu donación recibes una contraprestación en forma de servicio, producto o experiencia, son las más numerosas llegando a tener un peso del 41,4% del total de todas las plataformas en 2013.


 Verkami es la  alternativa a los modelos tradicionales de financiación para artistas, creadores y diseñadores de moda en España.

 Fundada en 2010, ha llegado a financiar 2464 proyectos gracias a 315250 contribuyentes, que han conseguido un total de €12M a través de pequeñas aportaciones, 38€ de media.

La firma está creciendo de forma considerable y tan solo el año pasado financió un total de 953 campañas, un  61% más que en el 2012, llegando a recaudar €5M.


Ulule es la primera plataforma de crowdfunding Europea, que opera en más de 130 países, entre ellos en España.

Ulule, fundada en París en el 2010, ha financiado 6.161 proyectos desde su creación, ha recaudado un total de 21M€ con aportaciones de 434.213 personas. Definida como una plataforma para proyectos “indie”.

Esta plataforma también tiene una tendencia de crecimiento y si en el 2013 consiguió recaudar €7M, en lo que llevamos de 2014 ha recaudado un total de €9,5M.


Fundada en 2010, Lanzanos  fue la primera plataforma de Crowdfunding en España, también dedicada a ideas y proyectos creativos, con más de 222.000 usuarios y €3M recaudados, recibió una ronda de funding en 2013 de 250.000€ liderada por Yago Arbeloa.


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We are currently preparing a report on the current state of crowdfunding as an alternative means of financing. If you are interested in receiving this report, leave us your email address and we will send it to you once it has been prepared.

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