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XCEED: DIGITISATION OF NIGHTLIFE


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BY : Diego GutiérrezDecember Mon, 2019

Xceed is a tech startup that wants to digitise nightlife.

To this end, has sold 2.3M to investors such as 360º capital and to bussiness angels as Guillaume Penot.

Despite the reluctance of some of them, new technologies have changed the nature of many businesses.

In contrast to the permeability of some sectors, others continue to resist change, such as nightlife.

In the nightlife world, it is still dominated by invitations and discounts handed out by street promoters, but things are changing.

In a market worth €60 billion a year, digitalisation is making a strong entrance, as its corporate finance shows.

XCEED

This is demonstrated by Xceed, a tech startup that aims to digitise nightlifeThe project was set up by two young Italians.

Through an app, you can find out about the different party events in a city and book tickets or private tables.

One of the advantages is the so-called dynamic pricing.

By doing so, the firm allows you to buy a ticket to a nightclub at a price well below what it would cost at the door.

Since its founding in 2014 to date, it has raised a total of €3m and 5 million bookings.

REFERENCE INTERMEDIARY

But its business model is not only consumer-oriented.

In addition, they offer clubs a software based on the big data The new system is designed to optimise management and make it more efficient.

Xceed aims to become the reference intermediary between partygoers and clubs, something it is already achieving in Spanish cities such as Madrid, Barcelona and Valencia.

This is borne out by their data.

Last year it was awarded as the fastest growing technology startup by The Next Weband has already surpassed three and a half million users.

In terms of revenue, the company closed 2018 with a net profit of €1m, exceeding the break-even point.

Over the course of 2019, 5 million unique users have already experienced it first-hand.

CONSOLIDATION AND EXPANSION

To position itself as the platform end to end which offers experiences from sunset to sunrise, last November sold part of its social palpitations in a round valued at 2,3M€.

The money will allow Xceed to accelerate its consolidation in key markets, as well as expand into Northern Europe and the US.

You will also be able to increase your team to develop new key functionalities on both the B2B and B2C sides.

Xceed's future plans also include the incorporation of new lines of business such as restaurants, bars and lounges.

360º CAPITAL AND BUSINESS ANGELS

Investors were 360º capitalwhich has been committed to the company since its inception, and bussiness angels as Guillaume Penot.

The first is a venture capital fund, which invests in innovative digital and deep-tech companies across Europe.

It has a 20-year track record of supporting entrepreneurs. techWe are highly talented in developing ambitious and disruptive companies in a wide variety of sectors.

Led by a diverse and experienced team of professionals based in Paris and Milan, 360º Capital has €300M in assets and an active portfolio of over 50 companies.

For his part, Guillaume Penot, the former director of Moët Hennessy Europeas an investor and chairman in 2018 to advise the company on market exploitation.

OTHER SIMILAR ROUNDS IN THE SECTOR

ACQUSTIC

Acqustic is a Spanish online platform that wants to bring live music to social events..

It allows families, friends and couples to order live concerts in their living rooms or gardens, for example.

It is also available for pubs, companies and public administrations.

In order to grow, the company has just sold part of its shares in a seed round for which it has received 650.000€.

LUNA- SOCIAL NIGHTLIFE

It is a nightlife marketplace that unifies the experiences of clubbers, parties and promoters to be optimised with big data.

Consumers can discover events, join guest lists, and save money by shopping at lower prices through the app.

The promoter can digitise and track his customers.

Recently, Moon has captured 40.000€ in a Pre-Seed round for growth.

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