No hay quien lo pare. La venta de ropa por internet está cada vez más presente en nuestra sociedad. Los usuarios acuden a estos canales de sale porque les aporta un proceso de compra más cómodo y sencillo, pero también destacan otras ventajas como la gran oferta de productos, la posibilidad de efectuar compras en cualquier momento y la mayor rapidez del proceso de compra al no tener que esperar colas. Hoy os hablamos de Lookiero.
Lookiero is a latest subscription-based online fashion sales model generation. Using Artificial Intelligenceoffers its users five garments a month selected from more than a hundred European fashion brands. After answering a series of questions online, customers receive the clothes at home, adapted to their style, size and personal preferences, and decide which garments to keep and which to return, at no additional cost.
In just three years, the company has developed a proprietary technology capable of estimating the probability of a user deciding to keep the garments received after analysing the interactions of thousands of customers with similar profiles thanks to recommendation algorithms. This use of Artificial Intelligence is also applied in the field of operations, warehousing and logistics.
It is a business model that increased Lookiero's revenue by 200% in 2018, and has quickly attracted the attention of private investors.
La Start up vasca ha vendido parte de sus participaciones sociales en una ronda de financiación de 19M$ liderada por el capital londinense MMC Ventures, y en la que también han participado nuevos inversores como Bonsai Partners, Fondo Santander Smart y Seed Capital Bizkaia.
With this operation, the company will be able, on the one hand, to increase the precision of its technology., and to strengthen Lookiero's leading position in its main markets: Spain, France and the United Kingdom. It will also be able to expand its operations to new European countries and improve the efficiency of its prediction algorithms.
New investors will be very important in achieving these goals, bringing valuable technology expertise, ecommerce and internationalisation that will help Lookiero to face the next challenges with guarantees.
Esta no es la primera ronda de financiación de la empresa, que ya en 2018 vendía por primera vez una parte de sus participaciones sociales al levantar 4M€ gracias al apoyo de All Iron Ventures.
STICH FIX is a personal style platform which offers selected and customised clothing and accessories for women founded in America in 2011.
Recently, it has managed to capture 43M$ in its latest round of funding, and that makes six. Behind this success is a cloud-based infrastructure to make the most of available technology by maximising operations through automation.
Allbirds, is a american green footwear company which has become a Silicon Valley phenomenon, and which has been able to raise a Series C round of funding of 50M$.
Una transacción que ha contado con el apoyo de T. Rowe Price Investment Management, junto con Fidelity Management & amp, y que va a ayudar a la expansión internacional de la compañía.
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